Tuesday, 28 January 2014

Steve Jobs:Sell Dreams not Products(Irfan, Kian Shiong and Jonas)

T1W4 - About Steve Job

Of the principles your classmates presented, which principle is MOST important in driving innovation?WHY? (explain)

Kickstart your brain (Ryan,Meng Hou,Shakthi)

Kickstart your brain

Creativity leads to innovative ideas. For Steve Jobs, creativity is connecting things, Jobs believes that a broad set of experiences expands our understanding of the human experience. A broader understanding leads to breakthroughs that others may have missed. Broadening your experience also means seeking inspiration from other industries. At various times, Jobs has found inspiration in a phone book, Zen meditation, visiting India, the fine details of a Mercedes-Benz, a food processor at Macy's, or The Four Seasons hotel chain. Jobs doesn't "steal" ideas as much as he uses ideas from other industries to inspire his own creativity.

By Mitchell York

Image citation:

Steve Jobs' Principle 3 (Arvin, Matthew, Zhihan)

Make a dent in the universe(Lakshaya, Yong jiang,Junhan

Sell dreams,Not products

On behalf of Baheera,Ian,Jonas,Kian Shiong,Irfan And Pey Ruo-Yang
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